Can makeup and skin improve together?

These days, many beauty products emphasize that they benefit the skin, going beyond simply making one look pretty. It is common to see descriptions stating that cushions or foundations contain skincare ingredients, or that lip tints reduce dead skin cells. If so, do these functional makeup products actually improve the skin? Or is it merely marketing designed to make it feel that way temporarily? I am also curious why the same product shows different effects depending on skin type, such as oily, dry, or combination skin. I also want to know what long-term impact wearing makeup has on skin health. How far can the direction of beauty go in a way that allows for desired expression while protecting the skin? (The photo is of my actual skin.)