It is a treatment that softens dry, brittle hair.

This is the Ropn Baobab Moisture Hill Non-Wash Hair Treatment. Since it is a non-wash product, you simply dispense a small amount into your palm after shampooing and towel-drying, apply it evenly to your hair, and then blow-dry or let it air dry without rinsing. The product has a pleasant baby powder scent, and I recommend it. I found that applying it before blow-drying with a towel wrapped in the summer brought back the softness to my dry, frizzy hair, so it is very convenient to carry around and use on the go.